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Case Studies

Senior Manager Analytics

Overview

Challenge

The primary challenge was to find a candidate with the right blend of analytical expertise and client management skills, particularly in the context of the North American FMCG/Consumer goods market. The role demanded not only advanced analytics capabilities but also the ability to navigate the complexities of international client relationships. The search required sifting through numerous applications from the rapidly growing analytics sector to identify candidates with relevant FMCG/Consumer domain experience and a proven track record with US-based clients.

Result

The recruitment strategy led to the identification of a suitable candidate from a direct competitor, who was already working with major US FMCG clients. This individual’s experience in delivering analytics solutions for the FMCG/Consumer goods sector in the North American market made them an ideal fit for the Senior Manager Analytics position. Their background ensured they were equipped with the necessary skills and insights to manage the expectations of a high-profile client like Coca-Cola and contribute to the Indian firm’s consulting analytics services.

Unique Approach

The search process involved a comprehensive screening of applications from professionals within the booming analytics industry, with a specific focus on those with experience in the FMCG/Consumer domain. By concentrating on candidates who had direct exposure to working with major clients in the US market, the company was able to shortlist individuals with the requisite international experience and sector-specific expertise. This targeted approach, combined with an in-depth assessment of candidates’ skills and past projects, facilitated the successful recruitment of a Senior Manager Analytics capable of reinforcing the company’s position as a leader in consulting-oriented analytics services.

2019-2020

Financial Year

A leading Indian consulting-oriented analytics and research company

Client

Senior Manager Analytics

Financial Year

2019-2020

Sector

Consulting Analytics

Client

A leading Indian consulting-oriented analytics and research company

Location

Gurgaon, India

Function

Sales & Marketing

Industry

Academia, Education & Intergovernmental

Introduction

The client is a prominent analytics and research company in India, specializing in providing consulting-oriented analytics solutions to a global clientele. With a focus on delivering actionable insights and data-driven strategies, the company serves various sectors, with a strong emphasis on the FMCG/Consumer goods industry. The Senior Manager Analytics role was crucial for leading projects with key clients, such as Coca-Cola in the US, and ensuring the delivery of high-quality analytical services.

Case

This case study illustrates the recruitment process for a Senior Manager Analytics at an Indian analytics and research firm focused on consulting services. The role required a professional capable of working closely with a major client, Coca-Cola, in the United States, necessitating extensive experience with North American markets. The company sought an individual with a deep understanding of analytics within the FMCG/Consumer domain, capable of delivering insights and strategies to meet the high expectations of international clients.

Challenge

The primary challenge was to find a candidate with the right blend of analytical expertise and client management skills, particularly in the context of the North American FMCG/Consumer goods market. The role demanded not only advanced analytics capabilities but also the ability to navigate the complexities of international client relationships. The search required sifting through numerous applications from the rapidly growing analytics sector to identify candidates with relevant FMCG/Consumer domain experience and a proven track record with US-based clients.

Unique Approach

The search process involved a comprehensive screening of applications from professionals within the booming analytics industry, with a specific focus on those with experience in the FMCG/Consumer domain. By concentrating on candidates who had direct exposure to working with major clients in the US market, the company was able to shortlist individuals with the requisite international experience and sector-specific expertise. This targeted approach, combined with an in-depth assessment of candidates’ skills and past projects, facilitated the successful recruitment of a Senior Manager Analytics capable of reinforcing the company’s position as a leader in consulting-oriented analytics services.

Execution of Strategy

Result

The recruitment strategy led to the identification of a suitable candidate from a direct competitor, who was already working with major US FMCG clients. This individual’s experience in delivering analytics solutions for the FMCG/Consumer goods sector in the North American market made them an ideal fit for the Senior Manager Analytics position. Their background ensured they were equipped with the necessary skills and insights to manage the expectations of a high-profile client like Coca-Cola and contribute to the Indian firm’s consulting analytics services.

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