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Case Studies

Regional Sales Manager, Modern Trade

Overview

Challenge

The main challenge was to find an experienced professional capable of navigating the complexities of the modern trade segment, with a proven track record in sales and a deep understanding of the northern Indian market. The role required a candidate with t

Result

A focused search led to the identification of a suitable candidate from one of India’s oldest companies, founded in 1892, known for its legacy and contributions to the Indian economy. This candidate possessed the desired experience in managing the modern

Unique Approach

The recruitment strategy targeted companies known for their strong presence in the modern trade segment, as well as professionals from the conventional trade side with the potential to excel in modern trade sales. By focusing on industries with direct rel

2018 - 2019

Financial Year

An Indian multinational company with interests in IT, Consumer Care, and Lighting

Client

Regional Sales Manager, Modern Trade

Financial Year

2018 - 2019

Sector

Consumer FMCG & Sales

Client

An Indian multinational company with interests in IT, Consumer Care, and Lighting

Location

Gurgaon, India

Function

Sales & Marketing

Industry

Consumer

Introduction

The client is a well-established Indian multinational with a significant presence across various sectors, including consumer FMCG. Known for its innovative products and strong market presence, the company aims to further strengthen its sales strategy with

Case

The project involved an Indian multinational conglomerate with diversified interests, including IT, consumer care, and lighting. The company was in need of a Regional Sales Manager to lead its sales efforts in the modern trade segment, particularly focusi

Challenge

The main challenge was to find an experienced professional capable of navigating the complexities of the modern trade segment, with a proven track record in sales and a deep understanding of the northern Indian market. The role required a candidate with t

Unique Approach

The recruitment strategy targeted companies known for their strong presence in the modern trade segment, as well as professionals from the conventional trade side with the potential to excel in modern trade sales. By focusing on industries with direct rel

Execution of Strategy

Result

A focused search led to the identification of a suitable candidate from one of India’s oldest companies, founded in 1892, known for its legacy and contributions to the Indian economy. This candidate possessed the desired experience in managing the modern

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